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13. Swatch Once Again

Next up on our list is not one of the most luxurious watches in the world. Swatch Once Again is simple and relatively cheap. Its retail price is just around $40 a piece. Compare that to the previous hundred-dollar watches we saw earlier.

Swatch watches may be cheap, but they are good in quality. The majority of global watch market agrees on that. It is proven by the fact that Swatch Group contributes 18.3% of market share. And that is the biggest contribution among all.

That number means that there are nearly 220 million pieces of Swatch Group watches sold in just one year. So, even though their products are not so expensive, they manage to gain the biggest revenue compared to other watchmakers, even Rolex. It is nearly $9 billion of annual revenue.

With such amazing contribution, it should come as no surprise that we will see more of Swatch watches on this list, beside this Swatch Once Again.

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